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Training-webinar: Convincing (English) - late
16 October 2020 @ 3:00 pm - 4:00 pm CEST

In this training-webinar, you learn how to present your solution to the customer in a very structured way. You will understand how to translate features into advantages that are in line with the customer’s buying motive and communication style. Applying the principles of persuasion from Cialdini, results in a very effective convincing technique. You will be able to let the customer repeatedly say “yes”.
Content:
- Understand the 6 persuasion principles of Dr. Cialdini
- Reciprocity
- Scarcity
- Authority
- Consistency
- Sympathy
- Social proof
- Learn how to use the RIGHT convincing technique with your own product features
At the end of this live and interactive training-webinar, you’ll get related exercises, videos and theory in the training app and start practising immediately! This will help you to better retain the techniques and concepts and apply them automatically in real-life situations.
Of course, you also participate in the monthly sales challenge. You are completely free to provide the best solution for a realistic sales situation and every month we choose a winner.
This training-webinar is part of Train ’n Gain blended and online training programme.
Note: the stated time is Central European (Summer) Time (CEST).